How do I add an idea?
Select the 'New Idea' button and choose the category that your idea belongs to, then add the idea title and the details related to the idea.* Ideas added without any details may be rejected.
It seems that LinkedIn allows company pages to share a post from another user/company page in a better way. When you post the URL of the post the post will be shared like on Facebook and can be seen/watched without having to click a link to the post on the company page (see screenshot attached).